So Matt Cutts from Google has let the cat out of the bag according to Search Engine Land.
“Google’s head of search spam, Matt Cutts, said on Twitter yesterday that Google won’t be pushing out a new Google Toolbar PageRank update this year.
Niels Bosch asked on Twitter if we should expect an update to PageRank before 2014. In response to that, Matt Cutts said, “I would be surprised if that happened.”
It has now been 8 months since the last Google Toolbar PageRank update. In fact, the last update was on February 4, 2013 and honestly, I think PageRank is finally dead – at least the Toolbar PageRank.
Google's Matt Cutts: No More PageRank Updates This Year”
Niels Bosch asked on Twitter if we should expect an update to PageRank before 2014. In response to that, Matt Cutts said, “I would be surprised if that happened.”
It has now been 8 months since the last Google Toolbar PageRank update. In fact, the last update was on February 4, 2013 and honestly, I think PageRank is finally dead – at least the Toolbar PageRank.
Google's Matt Cutts: No More PageRank Updates This Year”
To be honest, hip hip hooray!!
There has been too much obsession with PageRank over the years, me included! With so many factors now, from linking profiles to over optimisation, having a green bar staring at you that never updates is far from productive! Forget it and move on