Augmented reality, it's pretty amazing isn't it?
Augmented reality has seemed to go a little quiet after making big headlines a few years ago, with promises to change our world. There are some great apps for your phone, but the novelty seemed to wear off.
These guys are interesting, they secured $500k start up capital and are recruiting creative talent and coders like mad, yet aren't really saying much, and their last blog entry was in Feb this year.
No doubt they will be hoovered up by Google. It looks like they have developed a better system to create these effects, and no doubt we will soon start to hear more about them.
This demo video is pretty good, and shows an idea of where they are going. The user wears a headset, then via augmented reality you can super impose images, video, and play games. One of the best comments I saw was from a 70 year old man who asked if he could super impose a younger woman over his wife 