Highlighting Keywords? 8th March 2011 3:18 PM
“I took the liberty of moving your comments out of the welcome thread, because it's quite a good SEO point you've raised.
Looking at garlex's site www.dischromatics.co.uk it looks (to me) to be a good balance of keyword anchor text, and the highlighted keywords seem to work, but leave the copy human readable.
Always on the look out for tips and ideas, and interesting to hear counter arguments and views, especially when its from self taught like me versus professional SEO'ers, and as the sites a PR6 (dohh, getting obsessed again) it's clearly working, or is this just down to a highly effective linking campaign?
So headsocial, you disagree with the highlighting approach. But as long as the copy is readable, isn't the highlighting simply an age old marketing trick to draw relevant keywords to the readers eye? Or are you purely on about keyword infested examples? (not garlex's site).
I must admit, I've tried different versions of this myself, so interesting to hear anyone else's opinion as well.”
Looking at garlex's site www.dischromatics.co.uk it looks (to me) to be a good balance of keyword anchor text, and the highlighted keywords seem to work, but leave the copy human readable.
Always on the look out for tips and ideas, and interesting to hear counter arguments and views, especially when its from self taught like me versus professional SEO'ers, and as the sites a PR6 (dohh, getting obsessed again) it's clearly working, or is this just down to a highly effective linking campaign?
So headsocial, you disagree with the highlighting approach. But as long as the copy is readable, isn't the highlighting simply an age old marketing trick to draw relevant keywords to the readers eye? Or are you purely on about keyword infested examples? (not garlex's site).
I must admit, I've tried different versions of this myself, so interesting to hear anyone else's opinion as well.”
Thanks for your comments

Doesn't SEEM silly or stupid but hey we are all entitled to our opinions? I just wish people would express them without going overboard its like I've hit a raw nerve or something.
Btw, Higlighting is endorsed by other SEO 'professionals' too.