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Also would add that many people get stuck up on homepage being number 1 and not other pages:

For example seo-webrankings-google-yahoo-bing-etc - Google Search

Above is a google search for this thread , which shows that someone searching for "seo-webrankings-google-yahoo-bing-etc" - (clearly no one is going to search for this)

But what is shows is that a title tag of an inner page can drive you very direct traffic, and in your case beautifullynaturalcandles all your title tags are the same therefore reducing your shots at being in a good position for a number of search terms rather than one.

Kip

I assume that beautifullynaturalcandles market is in the USA because of the currency that the products are shown in and the contact address etc.

But Kip makes a valid point about you own hosting that you can control your site etc ,

There is also some people that believe who you host with can effect your rankings, but for me that would only be the case in a very competitive market place.

Can I ask how your are measuring the visitors - is it google analytic's?

Some time it's about extracting more out of the visits you get rather than the number you get.

Good info Steve