“Mmm - OK. Just seems a little strange, I thought I was misunderstanding the point.
”
You have to understand SEO - and then you may realise!
95% sure way to get a higher ranking is to have more inbound links to your own website using your chosen keyword. As you can see, the original poster has infact , by starting this article/page, created a page about SEO on another company website, not his own - that links to his website using the keyword "" in his signature.
The more inbound links you have increases the "importance" of your site. If a lot of people link to it - it must be important right?
So your ranking increases....
But what's the point of targetting a keyword as rightly mentioned abut green elephants if no one actually searches for it.
BUT and this is a BIG but....
What's the point in targetting SEO or Cheap SEO
(see i'm making this page more relevant to SEO now (he'll love me for this)
and of course - i'm wating my time doing the hard work for him... grr
...anyway - i digress - the BUT
so yes whats the point.
The point is - there isnt a point.
Picture this.
You're a sole trader and you want to set up your own bank.
Ridiculous right.
Too much competition and no one would take you seriously.
Searching UK Bank on google brings you a lot of results....
So why would you try to compete against the best.
It's simply a TOTAL waste of time.
and remember, just as you increase your pagerank by doing SEO, the top #1 position is probably moving the goalposts by equally STILL doing SEO.
So my point is...
SEO is POINTLESS
UNLESS
You research your keywords first.
Based on the following fake information - what keyword would you try to target to get you to the top of listings...
Bank - 1'000'000'000 websites / 400'000 daily searches
UK Bank - 300'000 / 300'000 daily searches
Best UK Bank - 216'000 / 400'000 searches
Free UK Banking - 50'000 / 60'000 searches
Targetting bank - you have to beat 1 billion other websites to get to the top!
but what about the rest?
What word would be more achievable and profitable?
SO point 1.- the fact you dont understand why this comment was originally posted - it's all to do with SEO and link building. (unless he's a saint)
point 2 - vague keywords are the best. Some are niche words meaning low competition but high searches. Dont fight above your weight!
point 3 - Reasearch - For roughly