Posts

Karma increased...

You don't necessarily have to a have a big budget when it comes to PPC, I've got one campaign running that costs

Personally, I will continue to sacrifice goats, appease the Google god, and even run round the room naked rather than have to rely on cold calling

But on a serious note, it depends on your business type. If you are specifically an online business, then like it or loathe it, Google is the number 1 organic traffic generator, so will more than likely generate a decent share of your business. There's no reason why you can't combine multiple marketing approaches though, but few companies will turn down organic gained leads.

But if you are a bricks and mortar business, tradesman, or a social type of business such as events etc, then even more options, from social media to good old fashioned footfall and a sandwich board.

If you are product or service based, then the outbound sales call model may work well for you, but this is a very high overhead approach that won't suit a lot of businesses.

Google may be shaking the indexing tree backwards and forwards, but the online world changes at a breakneck speed, and if you are willing to stay at the front, adapt, take a few knocks but pocket the gains, then it can be an interesting space to work

The internet is awash with stories about businesses that have gone pop from the evil Google, and we lost a revenue earning site as well. But you lick your wounds, and count the cost. Revenue far outweighed overhead, so it was a winner. Learn some lessons and move on.

In spite of continual shouts of innocence, if you look hard enough, 90% of the time there's a reason, and 90% of the time it's down to taking shortcuts, gaming the system or someone doing something dodgy somewhere along the line, imho...

Sorry Harry, not sure if its lack of caffine or I'm having a moment, but can't see a +1 on your site, and your listing is a google local one, which I can't see a +1 on either?

Mr Google, when are you just going to merge business pages with google local pages, because it's getting more confusing every week!

By content marketing, you mean on site, blogs, articles forums etc?

This is obviously holy grail stuff, ie organic targeted traffic, but there's a good place for PPC, especially if you have a well tuned campaign. As long as PPC is bringing in conversions, and you are happy with the conversion rate, then use it as a tool alongside other marketing.

The beauty of PPC is instant targeted marketing. It's also a good way to test a set of keywords against content, making sure any required effort/cost is viable before embarking on longterm organic SEO.

Jut my 5 cents worth

Yoda's now moved into online fraud

Your credit card details we must have, password I need, much money I will spend...

I guess they are just adding it as extra functionality and as an aid rather than replacing anything.

Handwriting wise, it's interesting, I still swear by the handwritten "to do" list and my trusty A4 pad, but can't remember the last time I wrote a letter?

Assuming kids still do essays during English Language & Literature lessons at school? Or is it all tablets

Early days yet (erm haven't seen anything yet!)

Got a good thread going for Pinterest.

Pinterest thread

How long ago did you list it?

It seems to take on average 3 - 6 months to get approved, if you get approved at all!!!

Here's a good thread about the DMOZ, it's a little old but still relevant.

Cheers Nathan

Post your Google+ link so I can add it to my forum circle

Glad you're enjoying the forum!