Http:// or HTTPS:// who knows or who cares? 26th September 2017 3:04 PM
We discussed this matter at a SEO workshop recently. We were advised in the workshop that https will encourage fewer people to avoid the site due to potential security issues. However (and an important point to remember it seems), if you do make the change, remember to change all of your links!!! 4 people in the workshop had forgotten to do this and wondered why there was a sudden drop in traffic!