Black Hat and White Hat SEO - Is it about ethics? Or just the highest link value? 12th June 2013 8:51 AM
“It was interesting to see the . Although their argument was they cover all online marketing disciplines, not just SEO, I do wonder if we are seeing a shift away from traditional SEO terminology as customers become confused or disillusioned with the SEO industry as a whole.
Online marketing seems much more obvious and business like than SEO terms, which rightly or wrongly seem to paint a negative picture.
Be interesting to fast forward 5 years and see how many people still call themselves SEO consultants! Maybe the industry can repair it's image and the good guys (of which there are plenty) can regain the high ground?”
Online marketing seems much more obvious and business like than SEO terms, which rightly or wrongly seem to paint a negative picture.
Be interesting to fast forward 5 years and see how many people still call themselves SEO consultants! Maybe the industry can repair it's image and the good guys (of which there are plenty) can regain the high ground?”
It is funny you mentioned the transition from SEO branding to Online Marketing branding. This is something I have recently done myself with my blog.
The reason why I have taken this approach though is purely to fill a void- many online marketers only ever talk about SEO when they are doing niche research, which is very misleading to newbies.
I want to portray that SEO & Internet Marketing go hand in hand, since many newbies will waste so much time and spirit if they think Keyword Research is where true SEO finishes!
I'm focusing more on using SEO to build an authority site, rather than niched micro sites, since the micro sites are starting to go the route of the Dodo....Oh, and all that without bloody Market Samurai!haha!
